FOR IMMEDIATE RELEASE

Contact:   Elissa Ruffino (NIAF)  202/939-3106202/939-3106 or202/939-3106 elissa@niaf.org

MEDIA ADVISORY

Conference:   A New Business Approach for Preserving Italy’s Cultural Heritage

Sponsors:   The National Italian American Foundation (NIAF)
and Fondazione Corriere della Sera

When:   Friday, October 19, 2001
2:30 PM – 3:45 PM

Where:    The Washington Hilton Hotel
Hemisphere Room (Concourse Level)
1919 Connecticut Avenue NW
Washington, DC 20009
202/483-

Since many of Italy’s national treasures are at risk, learn about the new business perspectives for enhancing the management of Italy’s cultural heritage. Topics to be explored during the conference include: intellectual property management; investing in Pompeii’s archeological site and Firenze, a city of art for the world and Italian cultural heritage: an asset for the international Italian community by FAI, Fondo per I’Ambiente Italiano. The conference is free and open to the public.

Special Guests and Speakers:Ferruccio de Bortoli,

director,

Corriere della Sera

newspaper

Dr. A. Kenneth Ciongoli,

NIAF vice chairman

Prof. Stefano Baia Curioni,

professor, Bocconi University, Milan, Italy

Prof. Pietro Giovanni Guzzo,

superintendent Pompeii Archeological Site, Pompeii, Italy

Dr. Marco Magnifico,

director, Fondo Ambiente Italiano (FAI)

Dr. Cesare Romiti,

president, Rizzoli Corriere della Sera Group

Dr. Simone Siliani,

administrator of culture, Florence, Italy

The conference is presented in conjunction with the NIAF’s 26th Anniversary Annual Convention & Gala weekend, October 19 and 20.

To register, contact: Michael Sanzi at michael@niaf.org